Bobbie Organic Gentle Infant Formula vs Similac 360 Total Care Infant Formula
Bobbie Organic Gentle Infant Formula and Similac 360 Total Care Infant Formula are both cow-milk infant formulas, but Bobbie Organic Gentle Infant Formula is USDA Organic while Similac 360 Total Care Infant Formula is non-organic. Bobbie Organic Gentle Infant Formula is formulated as a gentle formula, while Similac 360 Total Care Infant Formula targets standard needs — so they appeal to different families depending on your baby's digestive sensitivities. Both formulas share lactose as their primary carbohydrate source. Similac 360 Total Care Infant Formula is the more affordable option at $1.70/oz per ounce — about $0.57/oz less than Bobbie Organic Gentle Infant Formula ($2.27/oz). Use the full comparison table below to weigh nutrition, allergens, certifications, and recall history before deciding which formula is right for your baby.
Bobbie Organic Gentle Infant Formula
$2.27/oz
Similac 360 Total Care Infant Formula
$1.70/oz
Where They Differ Most
| Field | Bobbie Organic Gentle | Similac 360 Total Care |
|---|---|---|
| Price (approx. per oz) | $2.27 | $1.70 |
| Milk / form | cow-milk · powder | cow-milk · powder |
| Probiotics | — | — |
| Palm oil | Palm oil free | Palm oil free |
Side-by-Side Comparison
included not listed Verify current label
| Feature | Bobbie Organic Gentle Infant Formula $2.27/oz | Similac 360 Total Care Infant Formula $1.70/oz Lowest price |
|---|---|---|
| At a glance | ||
| Price | $2.27/oz · $31.99 · 14.1 oz | $1.70/oz · $34.99 · 20.6 oz |
| Age range | 0–12 months | 0–12 months |
| Milk / form | cow milk · powder | cow milk · powder |
| Specialty | gentle | standard |
| Organic | Yes | No |
| Recall history | None on record | 1 recall: Potential cap issues on 2 fl oz Ready-to-Feed bottles |
| Nutrition | ||
| Protein | 2.3 g | 2.07 g |
| Fat | 5.6 g | 5.6 g |
| Carbohydrates | 10.2 g | 10.5 g |
| DHA / ARA | 20 mg / 34 mg | 8 mg / 16 mg |
| Prebiotics | — | 5 HMOs (2'-FL, LNT, 3-FL, 6'-SL, 3'-SL) |
| Probiotics | — | — |
| Iron | 1.2 mg | 1.8 mg |
| Ingredients & dietary | ||
| Carb source | lactose | lactose |
| Palm oil free | Yes | Yes |
| Corn syrup free | Yes | Yes |
| Soy free | Yes | No |
| Allergens | milk | milk, soy |
| Certifications | USDA Organic, Clean Label Project | Kosher, Halal |
| Editorial notes | ||
| Key highlights | USDA Organic certified, European-style recipe — closer to breast milk protein ratio, No corn syrup solids or maltodextrin, Lactose-based carbohydrate (primary carb is organic lactose), No palm oil, palm olein, or soy — fat blend is sunflower/safflower, rapeseed, and coconut oils, DHA and ARA from algal and fungal oil sources, Made in the USA, Clean Label Project certified, Partially hydrolyzed whey protein — smaller, broken-down proteins for easier digestion | Closest formula to breast milk from Similac, Includes 5 Human Milk Oligosaccharides (HMOs) previously only found in breast milk, Designed to support immune system, brain development, and digestive health, Palm olein oil-free for improved calcium absorption, Non-GMO (ingredients not genetically engineered), No corn syrup or artificial growth hormones, Lactose-based carbohydrate source, Available in multiple formats including Ready-to-Feed |
| Pros | USDA Organic + Clean Label Project certified, No corn syrup solids — lactose only as primary carb, European-inspired recipe, partially hydrolyzed whey like breast milk's smaller proteins, DHA + ARA included, Made in the USA (not an import), No artificial ingredients | Most advanced HMO blend (5 different HMOs), Palm olein oil-free, Lactose-based (no corn syrup), Widely available in almost every major US retailer, Trusted brand with long history in the US market |
| Cons | No added prebiotics — some competitors include GOS or HMOs, Higher price point than mainstream US formulas, Smaller can size (14.1 oz) means more frequent purchasing, Buying direct from Bobbie means multi-can bundles (4+ cans) — single cans are Target-only | Contains soy oil and soy lecithin (not soy-free), Not organic, Higher price than Similac Advance or other 'standard' lines, Historical recall issues at the Sturgis facility have caused trust concerns for some |
| Origin | USA; manufactured in USA | USA; manufactured in USA |
| FDA registered | Yes | Yes |
Prices, nutrition values, and ingredient details are approximate and based on data collected at the time this page was last updated. Always verify the current label and price on the retailer's site.
Buying Options
Bobbie Organic Gentle Infant Formula
Similac 360 Total Care Infant Formula
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Frequently Asked Questions
Which is cheaper per ounce — Bobbie Organic Gentle Infant Formula or Similac 360 Total Care Infant Formula?
Similac 360 Total Care Infant Formula is the more affordable option at $1.70/oz, compared to $2.27/oz — a difference of about $0.57 per ounce. Over a month of feeding, that adds up noticeably. Always compare bulk/subscription prices for the best value.
Is either formula organic or corn-syrup free?
Bobbie Organic Gentle Infant Formula is USDA Organic; Similac 360 Total Care Infant Formula is not. Organic certification covers the dairy sourcing, not just the end product. Both are corn-syrup free.
Are both formulas FDA-registered?
Yes — both Bobbie Organic Gentle Infant Formula and Similac 360 Total Care Infant Formula are registered with the FDA under the Infant Formula Act, which requires manufacturers to notify the FDA before marketing new formulas in the United States. Note that European formulas sold by US importers may not appear on the FDA's domestic registration list, even if they meet or exceed EU regulatory standards.
Which formula is better for a sensitive stomach?
Bobbie Organic Gentle Infant Formula is specifically formulated for gentle needs, making it the better choice for a sensitive stomach. Similac 360 Total Care Infant Formula is a standard formula. If your baby shows signs of gas, fussiness, or intolerance, Bobbie Organic Gentle Infant Formula is worth discussing with your pediatrician.
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Compare more than two →Medical disclaimer
Not medical advice. The information on this page is for general informational purposes only and is not a substitute for professional medical advice. Formula choices should be made in consultation with your pediatrician or a qualified healthcare provider, taking into account your baby's individual health needs. Always read product labels and follow preparation instructions carefully.